Insights of Branding: It's Your Reputation Of course you want your business to be the first choice of consumers, what successful business doesn’t? Building and managing your brand will play a significant role in making that happen. Your brand goes far beyond your company logo or your company’s core values. The brand you create and maintain is your reputation and it reflects your company’s customer experience or lack thereof. The customers and employees of your

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Businesses are always looking for new and innovative ways to reach new and old customers alike. Welcome to “The Year of Video Marketing.” Video marketing stands out on social media sites like Facebook, Instagram, Twitter and YouTube; video marketing gives customers a quick impression and summary of a product without drowning them with text. Often in less than 30 seconds, a potential customer can get all the information he or she needs about your business

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